Home / catering / Amadeus introduces the theatre of street food to the NEC

Amadeus introduces the theatre of street food to the NEC

Event caterer, Amadeus, has launched a new food & beverage concept at the National Exhibition Centre (NEC) which captures the theatre and excitement of street food in an exhibition setting.

Str(EAT) Kitchen, sees themed stalls serving up authentic street food designed in-house by Amadeus’ chefs and made fresh on the site daily.

In true street food style, the Amadeus team will look to change the menu every few weeks, developing new food concepts year-round that change with trends, seasons and the visitor profile of those attending events.

With seating and décor created from reclaimed materials and graffiti art from a local Birmingham artist, Paige Lindau, the bespoke concept is a step change from Amadeus’ other successful retail concepts, enhancing the variety of F&B available at the venue.

Marc Frankl, Food and Beverage Director, Amadeus, said: “Street food is one of the fasting growing market segments – recognising this trend within the industry, we looked at ways in which street food could be incorporated into the catering offering at the NEC.

“We have set Str(EAT) Kitchen up to be agile so that the menu development process can take place in just two weeks, from initial scoping through to being sold at the venue. With everything created by our talented team of chefs, this allows us to innovate, be creative and truly authentic like the street food vendors we have taken inspiration from.”

Your free ticket to Facilities Show 2019

Join 12,000 other FMs from over 46 countries at ExCeL London from the 18-20 June 2019. You and your team will learn from skilled trainers in CPD-accredited seminars and workshops at the only IWFM supported exhibition. You’ll test, trial and source smart solutions across technology, cleaning, FM services, waste and energy management. You’ll meet enthusiastic suppliers to identify new collaborations. By registering, you’ll also gain access to three neighbouring shows to enhance your specialisms across fire, security and health and safety. Get your free ticket for Facilities Show.

www.facilitiesshow.com/fmj

About Sarah OBeirne

Avatar

Leave a Reply

Your email address will not be published. Required fields are marked *

*