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BFG launches campaign to draw youth to the cleaning and FM sectors

The Building Futures Group has launched a national campaign with the aim of attracting young people to the cleaning and facilities management (FM) sectors.

The campaign aims to inspire more people to consider cleaning and FM as a long-term career option at at time when there are concerns of an ageing workforce and an impending skills gap within the sector.

Often referred to as the ‘secret sector’, it is worth at least £70 billion annually to the UK economy and as well as highlighting the career progression opportunities and attractive salaries that are available, the initiative explores the detrimental effects the whole economy could encounter if these vital services ceased to exist.

Sarah Bentley, CEO of The Building Futures Group, said:

“Facilities management is a much-overlooked career option. Many people simply don’t understand what it entails. Good facilities managers are absolutely central to successful organisations, running the buildings and services they encompass.”

Bentley also added that cleaning has a reputation for being a low paid, low skilled job with few prospects. Working in partnership with the Department for Work and Pensions, the ‘Secret Jobs’ campaign wants to dispel this myth and highlight how these booming sectors could be the answer to filling some of the estimated six million job vacancies expected to emerge across the UK in the next 10 years due to skills shortages.

The initiative will also see The Building Futures Group partner with Youth Employment UK to publish a careers guide designed for young people by young people. In addition, all 12,000 Job Centre Plus establishments across the UK will receive a special guide for their work coaches. The work coaches guide will highlight how their clients can benefit from careers at every level in FM and cleaning.

The Building Futures Group is also working alongside leading FM and cleaning companies to raise the profile of the opportunities available for today’s youth.

Steve Davies, chair of The Building Futures Group, and MD Support Services for 14forty said:

“With an ageing management and leadership, the FM industry needs to attract young people into our industry. Our industry offers excellent opportunities to all young people from entry level to graduate. Today’s young people will be tomorrow’s leaders, and FM companies invest in their people to help them develop and reach their potential. Young people can take advantage of these opportunities and have a long and fulfilling career in one of the most diverse and exciting industries in the UK.”

The Young Managers Forum (YMF) an organisation which provides a platform for young FM peers to come together, discuss ideas and champion initiatives that will help shape the industry’s future, will be hosting a Twitter Q&A and would like to invite any questions on the topic. Those wanting to get involved can track the progress of the campaign and join the conversation on Twitter using #secretjobs.

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