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Businesses invited to share sustainable best practice

One of the Staffordshire’s most established ‘green’ academic institutions, Keele University, is inviting local businesses to attend a one day conference to explore how improved sustainability measures can lead to increased economic success.

The conference will be held at Keele Hall on Tuesday 4th September and will encourage local businesses and other organisations to find out more about sustainability, and how it is possible to be more environmentally friendly while saving time and money.

Key speakers will include Keele University’s new Chancellor and sustainability champion, Jonathon Porritt CBE, Pro Vice-Chancellor Pat Bailey, Jane Forshaw from Stoke-on-Trent City Council, and Joan Walley MP.

Examples of green technology already working in North Staffordshire will feature strongly at the conference and delegates will also be given the opportunity to get involved in a number of workshops hosted by regional businesses including Newcastle-under-Lyme Borough Council and a selection of businesses from Keele University Science and Business Park. Attendees keen to see sustainability measures in action will also be invited to a tour of local businesses on Monday 3 September.

Cllr. Eddie Boden, the borough council’s Cabinet member for planning, regeneration and town centres, said: “The aim of the day will be to demonstrate how businesses in Newcastle and the surrounding area can improve their economic position over the next 15 years by introducing sustainability measures. Our borough is an ideal base to develop sustainable industry and we already host one of the greenest industrial buildings in Europe. By sharing experience of best practice we can better prepare our region’s businesses for the future and create a thriving economy that will benefit everyone.”

Jonathon Porritt, Chancellor at Keele University, comments: “Universities are in the unique position of being able to drive research into the sustainability and environment agendas, and at Keele this is a core part of the University’s ethos. As part of my role as Chancellor, I don’t want to just challenge our staff and students when it comes to sustainability, but to challenge the sector as a whole. This event is a good example of how we can share our insight with local businesses to make a real difference in the local economy.”

Keele University was amongst the first handful of universities to be awarded Carbon Trust Standard and has since developed a year-on-year commitment to reducing CO2 levels. Developing a holistic approach to sustainability, the institution is not just focused on decreasing the carbon footprint on campus, but also runs a number of sustainability focused undergraduate and post-graduate courses. The university has also organised a series of environmental internship schemes for graduates across the region. One of the more recent schemes, Project Green placed graduates into companies to carry out an environmental or sustainability project, whilst also enrolling graduates onto two Postgraduate modules forming part of a Postgraduate Certificate in Sustainable Business Management.

To reserve your place on the conference please follow this link.

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