To fulfil BSRIA’s vision of becoming strategic partner in delivering improvement and growth for the construction industry stakeholders, the position of Commercial Director has been fashioned to shape company’s communication and service development strategy.
Dawson will take up the position on the 3 September 2018 and will be tasked with formulating and implementing commercial strategy at both corporate and brand level and promote BSRIA at all opportunities externally.
Dawson has been with BSRIA for the last 10 years and is currently Business Manager for BSRIA’s Worldwide Market Intelligence (WMI) Department.
In her time at BSRIA, she has authored many articles, reports and papers focusing on strategic analysis of the impact major global trends and events have on the HVAC markets. In her role of Business Manager in the WMI department, she has strengthened department’s consultancy capacities reaching with success to the wide range of global clients. She has also contributed strongly to the build-up of BSRIA operations in China and in the US.
Prior to working at BSRIA, Dawson built up her career in the publishing sector and gathered substantial commercial experience at an international level.
Speaking about the appointment Julia Evans, Chief Executive, BSRIA, said: “Krystyna Dawson brings with her an abundance of experience and we see this appointment in a newly-created role as an essential step in our continued development for the strategic direction BSRIA is taking for 2018 and beyond.
“With Krystyna’s specific, top level communication, commercial, marketing B2B and building services background, she can bring to the table key industry intelligence, sales and marketing knowledge and foresight. This will boost BSRIA’s reputation as the go-to industry leader in delivering global sustainable building construction and research.”