Created nearly 30 years ago, the Kimberly-Clark Professional Golden Service Awards is today one of the most sought-after accolades in the FM and cleaning industry.
As one of the industry’s most prestigious events, the Golden Service Awards provides great sponsorship opportunities with many PR benefits and excellent branding and networking with a key audience. The awards have been supported by some of the leading names in the industry, with four new sponsors announced for the 2020 event.
The new sponsors, led by Gold Sponsor Cleaning and Hygiene Suppliers Association (CHSA) also include Kärcher as a Silver sponsor, plus InnuScience and Truvox as bronze sponsors. Bunzl Cleaning and Hygiene returned to be silver sponsor and the BCC once return as bronze sponsor.
“Cleaning operatives and teams are the backbone of our industry and deserve acknowledgement for their contribution. The Golden Service Awards do exactly that, celebrating the very best,” explains Lorcan Mekitarian, Chairman of the CHSA.
Shining a light on standards
“Sponsoring the Golden Service Awards is also the perfect opportunity to shine a light on our commitment to standards, embodied by our Accreditation Schemes for Manufacturers of Soft Tissue, Plastic Refuse Sacks and Industrial Cotton Mops and for Distributors. The Schemes guarantee buyers and users of cleaning and hygiene products can be certain “what’s on the box is what’s in the box”. Our Standards. Your Guarantee,” adds Lorcan Mekitarian.
“Our goal is to spread the word about the Accreditation Schemes amongst buyers and end users to persuade them to specify Scheme membership in their tenders. Sponsorship of the Awards is the perfect platform and enables us the opportunity to show the value we and our members place on the contribution of the cleaners themselves.”
As new silver sponsor, Kärcher, a global leader in cleaning technology, explains: “The GSA are widely regarded as the most prestigious in the UK and the most hard fought to achieve,” says Marcus Heap, Sales Director, Kärcher.
Shining a light on quality
“Kärcher provides high quality reliable solutions that encapsulate equipment, cleaning detergents, accessories and full service, all delivered to our own high standards. Our approach is to focus on cleaning challenges and match the correct solutions from highly mobile battery powered vacuums, industrial vacuums, all types of floor care, municipal sweepers right through to turnkey bespoke industrial cleaning solutions.
“A couple of specific areas that will be of interest to the Golden Service Awards’ audience will be our Classic range of floor care and our new battery platform. Both address key areas of ease of use, affordability, high quality and productivity,” adds Marcus Heap from Kärcher.
“Kärcher is synonymous with quality and innovation, therefore being a sponsor fits well with how we want to be seen in the industry. We are striving for excellence and we want to recognise similar companies who are seen by their peers to be the best in their field,” says Marcus Heap
Silver sponsor Bunzl Cleaning and Hygiene supplies adds; “It is extremely important to Bunzl Cleaning and Hygiene Supplies to support excellence within the Cleaning and Hygiene industry. On a day to day basis we support FM and Cleaning operatives to look for the most efficient, sustainable and cost-effective solutions and we see sponsoring the awards as another way in which we can reach out to the industry to embrace excellence.
“At Bunzl Cleaning and Hygiene Supplies we are driven to help create the cleanest and safest workplaces and communities, supporting the Awards enables us to move closer to these aspirations. We drive innovation throughout every aspect of our business and can offer a unique offering beyond just service delivery offering market knowledge and expertise to help with product selection, innovation and logistics with the objective of delivering “best overall value”.
“One of the reasons why the Kimberly-Clark Professional Golden Service Awards has become a much anticipated event in the industry is due to the support of our sponsors, which includes the industry’s foremost companies and brands” concludes Steve Jones, General Manager UK & Ireland, Kimberly-Clark Professional. “We continue to be grateful for their support and look forward to celebrating the excellence and talent in our industry together in 2020.”