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Greening hotels one stay at a time

Planet Positive offers a free sustainability programme to UK hotels to combat the challenge of a changing industry.

Planet Positive’s national campaign 7-days to Sustainability helps hotels keep their energy bills down and attract new business in their time of need

With energy bills increasing by up to 9% this year alone and predicted to double in five years time, a sustainable approach can have an immediate impact on hotel profits.
Rising costs are not the only challenge facing the hotel industry. Consumer attitudes have changed dramatically in recent years. 95% of travellers think hotels should be undertaking ‘green’ initiatives and 38% actively seek ‘green’ hotels before travelling. Furthermore, 40% of business travellers are willing to pay more to stay in a ‘green’ ho
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The Planet Positive 7-days to Sustainability Campaign provides a FREE and easy programme to all UK businesses to help them see the benefits of sustainability from cost saving and energy efficiency to marketing and sales.

Steve Malkin, Founder and CEO of Planet Positive said: “We want all UK hotels to participate in this programme as it can help reduce their energy and water bills, and the nation’s carbon footprint. A hotel is one of the best places to inspire behaviour change by delivering a sustainability message to each and every guest; which is better for them and better for the planet.”

Over seven days, or alternatively weeks or months, Planet Positive provide emails with expert sustainability advice covering topics from Energy Efficiency, Recycling, Travel, Food and Water, Procurement through to Communications and Marketing. Hotels can register for free on www.7days2sustainability.com.

Grant Hearn, CEO of Travelodge hotels says: “Sustainability is now a significant factor in consumer purchasing decisions. The UK hotel industry can save itself money and win new business by responding to this demand.”

www.beplanetpositive.com
www.7days2sustainability.com

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