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Facilities Management Journal September 2016

FMJ.CO.UK TOWER 42 CASE STUDY SEPTEMBER 2016 23 hundred feet away the cladding on the exterior of the tower crumpled but the bought the building, they still serve as Asset Managers today. They immediately set about repairing the building, once that ! " Greycoat sold the tower to a joint venture which eventually passed it over to # $% entrepreneur in 2012. & ' " upcoming threat of planning permission being granted for the whole host of Bishopsgate Towers that we all know and love. They wondered what would the ( )*+-/*) ! was twenty years old when they purchased so how could they set themselves apart from their younger, more modern !)/ Some people who were born in the mid or late nineties might say that Seinfeld or Friends aren’t funny because the trends they set are now ubiquitous in the sitcom world. In the same way the idea of delivering hotel style services in skyscrapers might not seem out of this world now but *+- 5 them and can still make a good claim to delivering them better than anyone else. Tower 42 added a sweet kiosk outside ) ! ( " newspapers, magazines, food and drink to all the tenants in the tower overnight so that they are ready to be received in the morning. There is a shoeshine chap inside the front door and the reception team was recruited exclusively from hotels. Together they can speak over 12 languages. Other features include a drop and collect dry cleaning service, a nail bar, onsite hairdressers. Many of these services are delivered direct to the tenant’s desks, 6 !" London hotels. Finally there is a champagne ) 58 spectacular views of London and a Michelin Star restaurant as well, formerly run by Gary Rhodes but since taken over by Jason Atherton. Five other buildings on the estate are also owned by the same company as Tower 42. ( ! a health club, physios, chiropractors, spin classes and an acupuncturist. All od these services are available to tenants at concessionary rates. “These services were never designed to make huge sums of money,” says Barry Rushmer, general manager on site. “Our whole ethos revolves around tenant retention and we are buoyant in capacity” This is helped by the unique layout of the tower. Though architect Richard Seifert always denied the similarity to every other member of the human race a bird’s eye view of the Tower clearly resembles the infamous !" )6 " 5 ) The three separate leafs which combine around the core can be let as one or in separate blocks. This means that Tower 42 is probably the only building with such an exclusive address which can give so many 5 ) 85 available to rent. This has actually become something of a USP for the Tower, they can (5 : )" but tenants only have to rent 3,000 sq feet should they wish. FM services on site are all outsourced. Though BNP Paribas employ Rushmer none of the team are branded according to their actual employers, they present a united Tower 42 face to the world. The entire team comprises roughly 220 people across all the facilities services. All of them contributing ( ! ;" : ( ! *+- pioneered and is a phrase that other iconic buildings like the Shard and the Gherkin are adopting. Paul Harvey is the commercial director at Ultimate Security. He joined the company in -$ "5 excellent working relationship with Tower 42. “People are changing their perception about what they will accept from their workspace.” He says. “The importance of engagement with end-user customers is growing. Those same users compare the services they receive with what they encounter elsewhere. Clients and service partners alike are thus increasingly driven to ensure each interaction between service personnel and end-user customers is as positive an experience as possible. This requires engaged frontline personnel Tower 42 )*+


Facilities Management Journal September 2016
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