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Magenta launches impact report service

A new impact report service to help organisations share meaningful environmental and social progress at a time when scrutiny around greenwashing and ESG accountability has never been higher has been launched by employee-owned communications consultancy, Magenta Associates.

Designed for companies in any sector, the service supports businesses in planning, writing, designing and publicising their annual ESG, sustainability or impact reports.

With increasing pressure from investors, customers, regulators and employees to operate transparently, impact reports are no longer a ‘nice to have’ – they are a reputational essential. However, many organisations still struggle to move beyond compliance, producing either dry or overly promotional documents that don’t engage their audience or stand up to scrutiny.

Magenta’s impact report service addresses that gap. Drawing on its responsible communications credentials as an early signatory of the Green Claims Policy and author of its own Responsible Comms Charter, Magenta promises to help clients tell authentic stories that resonate with stakeholders.

The new service includes:

  • Strategic planning and framework alignment
  • Content development and storytelling
  • Report design (including interactive and digital-first formats)
  • Multi-channel publicity and internal comms support

Jo Sutherland, MD at Magenta, said: “A great impact report can do so much more than tick a compliance box. It can build trust, attract purpose-driven talent, strengthen bids and investment cases, and showcase your values in action. But only if it’s done right. Our service helps clients cut through the complexity and create reports that are clear, credible, and genuinely impactful.”

Magenta has published a guide to writing powerful impact reports, which is available to download for free here.

Create the office of the future

Workplace management solutions provider, Matrix Booking, has published a new free guide on how to create workspaces that meet the demands of the current and future workforce.

For those businesses looking to encourage more employees into the office, or wanting to improve their experience overall, ‘How facilities and workplace managers can shape the office of the future’ provides insights and the tools you need to ensure your environment meets the changing nature of employee preferences, employer requests, and evolving styles of work.

To download the guide click here.

About Sarah OBeirne

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