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The partnership marks a commitment to help Bounceback Food expand its impact through community cookery schools, inclusive food education and innovative projects such as the newly launched cookbook collaboration.
The collaboration began with Wilson Vale’s summer fundraising hike, which raised £3,357, funding the distribution of 839 meals to partner sheltered accommodation and foodbank sites in the North West. With proceeds from the Yes Chef: Bounceback Edition cookbook, this total is expected to exceed 1,000 meals by the end of 2025.
Bounceback Food CIC is a non-profit social enterprise working to combat food poverty on multiple fronts. Its Community Cookery School teams teach people how to cook, run foodbank drives, support employment in the food sector and coordinate community meal drives that provide emergency meals for those in need. Since its launch in 2014, the organisation has distributed over 250,000 meals and taught more than 10,000 people to cook.
The partnership has also led to the creation of the Yes Chef: Bounceback Edition, a cookbook that celebrates the power of good food and good people coming together. Packed with tasty, budget-friendly recipes, the book shows that cooking doesn’t have to be complicated.
Melissa Wallbank, Managing Director at Wilson Vale, commented: “While our day-to-day work focuses on delivering exceptional catering experiences, we know the power of food stretches far beyond the plate. Supporting Bounceback Food with an accessible, budget-friendly recipe book felt like a natural step, helping people to create great food using everyday ingredients. We look forward to continuing to build on this partnership and the positive impact it can make.”
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